Textappeal | NEW YEAR COUNTDOWN (Day -2, Russian Charity Fund & Bank of Moscow. Murphy’s law)
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Day -2, Russian Charity Fund & Bank of Moscow. Murphy’s law

NEW YEAR COUNTDOWN (Day -2, Russian Charity Fund & Bank of Moscow. Murphy’s law)

  |   CultureShocks Blog

What to do when you try to help and show a good will for a cause but everything goes wrong? Find out in our second to last blog post. 

Russian charity fund, in partnership with the Bank of Moscow, launched a campaign on Facebook this June saying “If this post gets 1000 likes, children from two orphanages will have summer vacation paid by the Bank of Moscow”.

The answers:

–        No way it can be done without the likes?

–        And if it doesn’t get 1000 likes, will not they have their holidays paid by the bank?

Good cause, bad advertising for both the fund and their partner.

Russian Charity & Bank of Moscow 1

 



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